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Fashion Revolution Week: 5 Designers Who Transform Fashion with Sustainable Deadstock Fabrics

Designer deadstock fabrics are high-quality fabric remnants from brands and labels that remain after production. Previously, they were often stacked in dusty warehouses, given a one-way ticket to a landfill in the desert, or simply burned. All fabrics that could have had a second life. Incoming The Fabric Sales!

We're all aware that the fashion sector is one of the most polluting industries. Fortunately, we can all contribute to the move towards a more circular sector by reintroducing fabrics that would otherwise remain unused back into the supply chain. This way, we make high-quality fabrics available to those who might not otherwise have access. Think of designers who produce on a smaller scale and therefore need smaller quantities of fabric, designers who create unique bespoke clothing, fashion students who are part of a systemic change in the industry, as well as people who sew and design for pleasure, for themselves, for friends, and family.

But did you know that the sector doesn't just impact climate change? There's also a lot to be said about its social impact. Fashion Revolution is an organization that aims to raise awareness of the social impact of the fashion industry. Following the Rana Plaza disaster in 2013, the organization was founded to raise awareness among brands, politicians, and consumers about the major issues in the fashion industry. You've probably seen the "#whomademyclothes" campaign on social media, where people ask major fast fashion brands who made their clothes.

Designers who purchase their fabrics from The Fabric Sales are often very conscious of their environmental and social impact. They consciously choose deadstock fabrics of high quality for their often smaller and non-seasonal collections. Their production often takes place in smaller local workshops where they have direct contact. They're also more transparent in their communication about the efforts they're making within their slow fashion brand and what their vision is for the future.

We'd like to introduce you to some THE FABRIC SALES designers:

  1. JANUE

    JANUE was established in 2019 by art historian Céline Van den Bossche. Less interested in the latest trends, she focuses exclusively on the right clothes. The infinite dynamics of bodily movement, the potential growth of the soul in different directions at once, and the Baroque aesthetics of indeterminate folds are the leitmotifs of JANUE. JANUE is designed and produced in Belgium and only uses the best deadstock fabrics made from natural resources.
    > JANUE

  2. Atelier Jolie
    Founded by none other than Angelina Jolie herself, Atelier Jolie aims to create a space for creative people to collaborate with a skilled and diverse family of expert tailors, pattern makers, and artisans from around the world. A place to have fun. To create your own designs with freedom. To discover yourself. They bring together a diverse team, including apprenticeships for refugees and other talented, underappreciated groups, with positions of dignity based on skill. And because they work with global artisans and creators, they hope to share the richness of their cultural heritage and support the development of their own businesses. They only use leftover, quality vintage material and deadstock to repair or upcycle pieces from your closet you wish to revive, perfecting fit, breathing new life into what could have been thrown away, and creating quality heirloom garments with personal meaning.
    > Atelier Jolie


    Regardless of how you identify, STHLM MISC is your safe space for expression. Founded in 2021, this non-binary fashion brand, based in Stockholm, takes a stand in feminist and queer politics and breaks up with gender norms. STHLM MISC is a tribute to those who fall outside the framework, who refuse to be categorised. Their production is mainly on demand, which means every garment is made in their studio in Stockholm. They believe that they contribute to a more personal and slow way of buying and looking at fashion this way.

  4. Toos Franken
    Toos Franken has been advocating for a more transparent and inclusive fashion industry for years. Her critical attitude towards the industry translates, among other things, into her choice to exclusively produce in Belgium. Moreover, Toos Franken achieves a unique position in the world of fashion by creating and drawing the patterns for each and every design herself. A grand craftsmanship by which Toos Franken makes an exceptional contribution to a woman's wardrobe.
    Toos Franken

  5. Cabinet
    Cabinet is known for its seasonless classics, made from natural fibres. Their in-house atelier is located in Switzerland, where they design their continuous collection. When the designs are ready, one of their six Swiss ateliers will take over the production of limited collection pieces. They consciously choose a local Swiss production to ensure a short supply chain and gain full control over labour conditions and production quality. They love working with our deadstock fabrics because it allows them to have high-quality fabrics at hand and produce in small numbers to minimise overproduction.
    > Cabinet
Do you know who made your clothes? Do you make them yourself? Join the revolution and share your handmade outfit with #imademyclothes or #imadeyourclothes and tag @thefabricsales.

Follow @fash_rev and get informed during this #fashionrevolutionweek about what you can do for a better fashion sector. Become a fashion revolutionary!

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